Advertising your Website
Your website address is very important and you need to increase its visibilty in other forms of advertising. You will be amazed at how many businesses have a website but forget to put the website address in their other advertisements such as newspapers and letter heads.
If you advertise in a free paper then make sure you display your website address as this kind of media is likely to reach a large audience.
If you advertise your business in an online directory such as Yell then make sure your entry is linking to the correct website address.
If your business makes use of company vehicles then consider at some point in having your website address displayed on them.